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What's an {example|instance} of digital marketing? Digital {marketing|advertising|advertising} is any {marketing|advertising|advertising} {strategy|technique} that takes place {through|via|by way of} digital means — {usually|often|normally} {through|via|by way of} Internet-connected {devices|units|gadgets}. There are many examples: inbound {marketing|advertising|advertising}, {email|e-mail|e mail} {marketing|advertising|advertising}, social media {marketing|advertising|advertising}, and {content|content material} {marketing|advertising|advertising} are {just a few|just some|only a few}. The {ultimate|final} {goal|objective|aim} of digital {marketing|advertising|advertising} is to drive a {customer|buyer} or {buyer|purchaser} {towards|in the {direction|course|path} of|in {direction|course|path} of} {a purchase|a {purchase|buy} order}. Digital {marketing|advertising|advertising} lets {both|each} B2B and B2C {marketing|advertising|advertising} {teams|groups} {engage|inter

Who is father of digital marketing?

Who is father of digital marketing? It's {no doubt|little question|little doubt} that Philip Kotler is {one of|certainly one of|considered one of} them! He {is considered|is taken into account} the “Father of Modern Marketing”, and {provides|offers|supplies} us with {important|essential|necessary} {lessons|classes} {that can be|that {may|might|could} be} {applied|utilized} to your digital {strategy|technique}. Partner with a Digital {marketing|advertising|advertising} {agency|company} to {shape|form} your organization’s {strategy|technique}. As the name suggests, {pay per click|ppc} {advertising|promoting} is that the marketer pays the search engine for {each|every} {click|click on} that the {user|consumer|person} makes. Essentially this {model|mannequin} of {internet|web} {marketing|advertising|advertising} is {the way|the {best|greatest|finest} way|the {way|method|means} in which} {of buying|of {shopping|buying|purchasing} for} visits to {the site|the location|the po